The counselor David Pérez presents the marketing campaign ‘We are on-line with you’ Community of Madrid
For yet one more yr, the employees of the Madrid Metro themselves have determined which social entities are the protagonists of the ‘We are on-line with you’ marketing campaign to provide them a voice.
After an inner vote, twelve have been chosen to have visibility in solidarity store home windows of the Madrid underground, which offers internet marketing area for this objective.
The initiative has already been introduced on the Embajadores station by the Minister of Transport and Infrastructure, David Pérez, because the Community of Madrid reported in a word this Monday.
Images and messages from every social entity can be current on every of the Metro traces till January 13, 2023. “It is the best showcase for tradition and solidarity,” Pérez harassed.
“The twelve traces have greater than 2.2 million every day customers. We need to specific our gratitude to those foundations,” added the counselor concerning a marketing campaign that has been underway since 2016.
Throughout this yr, greater than 55 dissemination and consciousness actions have been carried out on the Metro Social Line. Some 14 of them have volunteered, throughout the framework of the Juntos Sumamos company program, with the participation of greater than 70 professionals.
Disabled, sick and aged
Among the causes that this initiative helps right now are a range of problems with social significance. For instance, the rights of disabled individuals, analysis to combat uncommon illnesses, look after the aged or minors who’re vulnerable to social exclusion.
This is how the illustration of every of the twelve traces has remained with the trigger and particular entity:
Line 1. Sponsored by Autismfriendly, a company that creates accessible and pleasant environments for individuals with autism. Line 2. Corresponds to the Balia Foundation, which works to enhance the state of affairs of probably the most weak youngsters. Line 3. Action for music focuses on the academic, social and cultural integration of individuals in a deprived state of affairs. Line 4. Babies Uganda helps probably the most deprived areas of the African nation. Line 5. Through Duchenne, unknown illnesses are given visibility. Line 6. It can be Used by DEBRA Piel de Mariposa, who will visualize the difficulties of households affected by this illness,Line 7. It is for the A LA PAR Foundation, which offers with individuals with mental disabilities and their entry to finish and specialised coaching.Line 8. The Manantial Foundation contributes to bettering the social care of individuals with psychological well being issues. Line 9. It belongs to the IAIA Association, which develops a therapeutic program in facilities for the aged and folks with psychological sickness. Line 10. FAST Spain, which promotes analysis, medical trials and a treatment for Angelman syndrome. Line 11. Fundación Capacis, will present the assist it offers to younger individuals with borderline intelligence and delicate mental incapacity .Line 12. Image of ‘Moms in motion’, which carries out hospital accompaniment work for minors who would not have their mother and father or can’t dwell with them.